Our Approach

is centered on empowering your success through strategic digital marketing. We are dedicated to simplifying marketing efforts for dealers, driving profitability and foot traffic. For manufacturers, our focus is on strengthening your dealer network and driving overall brand sales volume, ensuring efficient utilization of your marketing investments. We tailor our innovative tactics to connect you directly with your audience and achieve measurable results.

The cornerstone of our marketing programs to ensure your business can be found! Demand-driven Search Engine Marketing paired with branded Facebook Boosted Posts, will ensure your business is protected as a power equipment dealer.

 

Utilize professionally crafted static and video ads to Drive in-market shoppers to your dealership. trDIGITAL works hand-in-hand with Manufacturers to ensure alignment with National messaging. We will bring that same level of professional advertising down to the local level with co-branded advertisements, putting your dealership front-and-center.

 

It's almost as good as standing outside of your competitors' stores! Take advantage of advances in technology and data with trDIGITAL's PrecisionMail™ program.

With PrecisionMail™ we will:

  1. Identify shoppers visiting competitive dealerships in your area
  2. Hone in on those most likely to be in-market to make a purchase based on demographics and behavioral data
  3. Win their business by marketing to them via an omni-channel print + digital marketing campaign

Digital and print campaigns can magnify each other's impact. Through integrated data, marketers who run coordinated Direct/Digital campaigns see an average 60% increase in Marketing ROI!

 

Ensure that your relationship with customers doesn't end after the sale. Take advantage of programmable direct mail and display to continue connecting with customers with Service, Sales, and Open House messaging without the stress of managing a mailing list!

 

We know the OPE market inside and out. Our strategies are built around seasonal buying cycles, dealer networks, and end-user behavior — ensuring your brand reaches the right people at the right time with the right message.

We create rugged, real-world visuals that resonate with OPE customers — from lifestyle photography and product videos to trade show displays and dealer-ready materials. Every piece of content is crafted to reflect the power, reliability, and performance your equipment delivers.

We track every click, conversion, and call — then turn the data into actionable insights. Our performance reports highlight what's working and where to improve, so you're always optimizing and never guessing.

We design and develop websites and dealer portals that look great, load fast, and drive leads. Our websites are optimized for mobile, built with SEO best practices, and tailored to showcase your equipment in action.

From landscapers to DIY homeowners, we help you target specific audiences using geo-targeting, customer profiles, and platform data. Whether it's a B2C campaign or dealer support, we ensure your message reaches the right hands.

Your strategist will provide monthly campaign updates, including key metrics, to ensure you are always informed about your results. We believe that great customer service is the foundation of a successful partnership. When you work with us, you'll never have to wonder what you're paying for again.

Schedule a Strategy Session!

Let's talk about how we can make the most of your digital marketing efforts.